Showing posts with label U29 LO1. Show all posts
Showing posts with label U29 LO1. Show all posts

Wednesday, 21 May 2014

advertising in music videos

Advertising in music videos is becoming more and more popular as artists are including products in to their music videos that will help different companys with advertisement. advertising in music videos ranges from major advertisement to minor advertisement. An example of major advertisement used in a music video would be from lady gaga's hit single telephone. This music video is one of the best examples of major product placement and advertisement because of all of the different brands of mobile phones that she flashes off during the video.

Tuesday, 3 December 2013

the purpose of music videos

the purpose of music videos

When artists make music videos there are many ways in which they can sell there song to make it more successful. The most important way of doing this is by promoting the song that they have created. promotional is advertising something. The artists goal is to: sell the song, and invoke a reaction so that the audience remember the song, to give the audience a better understanding of the song, to entertain and show off their talents, to sell CDs, DVDs and downloads by creating memorable visuals and market the purposes of exposure and expansion of the their profile. When artists promote a music video for a song it in turn promotes their album increasing the income the artist and the record company gets. When the artist promotes their song they are also promoting their self as an artist which can lead to greater opportunities for the artist such as possible collaboration opportunities with other artists. An example of this is Psy. He promoted Gangnam style so well that it LED him to possible collaboration oppertunities with other artists e.g. Justin Bieber.

Music videos are a good way for companies to make money; it cashes in on the success of a song, and helps to boost sales of other products linked to the singer. A music video can be sold on DVD or to other companies for broadcast, this would get money for the production company, the singer or artists featured in the song would likely get a percentage deal. Their would be repeat fees if the show was broadcast on TV. A music video extends the income of the singer-they would get money for doing the video, and from promotional duties and products. for example Michael Jackson’s Thriller video took over $500 million in sales, which was boostec by the famous music video. Michael Jackson earned over $120 million. When it first aired on Top of the Pops it was played several times in the first evening. 

Unit 29 LO2

Heading towards an NYA

This work is unfinished and therefore does not fulfill the 'describe' criteria

T: Use the Blog to help you and focus on explaining each term, linked to a music video.